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| − | [[Image:Acxiom-hq.jpg|thumb|300px|The Acxiom River Market Tower is a twelve-story corporate office building just south of the River Market in downtown Little Rock. Photo by Phil Frana.]] | + | [[Image:Acxiom-hq.jpg|thumb|The Acxiom River Market Tower is a twelve-story corporate office building just south of the River Market in downtown Little Rock. Photo by Phil Frana.]] |
| − | The '''Acxiom Corporation''' is a public corporation headquartered in [[Little Rock]] and [[Conway]], Arkansas. Acxiom specializes in data mining, business databases, grid computing, direct marketing technology, and customer relationship management software. | + | The '''Acxiom Corporation''' is a high tech company headquartered in Little Rock and Conway, Arkansas. |
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| | + | It was founded 1969 in Conway. Starting out as a small business, Acxiom ever since expanded its territory and obtained global success. It is now worldwide represented in 12 countries. |
| | + | The principle of Acxiom is to help other companies to maximize their success. It focuses on increasing and improving client- company relations and strengthening their ties. The web presentation states that they “help companies increase revenue, reduce costs, lower risk and improve profits“. The company’s range of tools is very wide and reaches from products and services to fully planned solutions, all specialized in data management. Businesses profit from Acxiom’s huge amount of data in the information management or business intelligence sector, and learn how to analyze and communicate as well as how to please their customer’s wishes. |
| | + | As Acxiom furnishes companies instead of private people it is still a company that is overall unknown to the bigger masses. Still, the company must be count to the most successful companies originated in Arkansas (see Wal Mart, Tyson, etc) and has experienced an immense growth in the past decades. |
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| | + | Acxiom's twelve-story headquarters at 1 Information Way in downtown Little Rock is only three blocks from [[President Clinton Avenue]]. |
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| | ==References== | | ==References== |
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| − | *"Acxiom Acquires Claritas Europe," ''Direct,'' January 14, 2004.
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| − | *"Acxiom Acquisition Agreement," ''Wall Street Journal,'' October 5, 1995.
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| − | *"Acxiom Agrees to Buy Digital Impact," ''New York Times,'' March 29, 2005.
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| − | *"Acxiom Announces Acquisition," ''Wall Street Journal,'' October 2, 1998.
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| − | *"Acxiom Corp. Acquisition," ''Wall Street Journal,'' May 2, 1996.
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| − | *"Acxiom Corp.: Acquisition of Digital Impact In $140 Million Deal Is Set," ''Wall Street Journal,'' March 29, 2005.
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| − | *"Acxiom Corp.: DataQuick to be Acquired for $44.4 million in Stock," ''Wall Street Journal,'' August 16, 1995.
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| − | *"Acxiom Cuts Work Force by 7%," ''Wall Street Journal,'' June 6, 1991.
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| − | *"Acxiom Gets Pact with Citicorp," ''Wall Street Journal,'' August 3, 1995.
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| − | *"Acxiom is in Acquisition Talks," ''Wall Street Journal,'' March 15, 1996.
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| − | *"Acxiom Picks Morgan For Additional Post Of Firm's President," ''Wall Street Journal,'' June 25, 1991.
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| − | *"Acxiom Plans to Cut Its Work Force by 5%," ''Wall Street Journal,'' August 30, 1999.
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| − | *"Acxion Rebuilds from Scratch," ''Workforce'' 81.13 (December 2002): 52-55.
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| − | *"Acxiom Signs Deal With Allstate," ''Wall Street Journal,'' March 26, 1999.
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| − | *"Acxiom to Buy a Rival Direct-Marketing Company," ''New York Times,'' May 28, 1998.
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| − | *"Acxiom to Buy Consodata Companies," ''New York Times,'' March 2, 2004.
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| − | *"Acxiom to Reduce Work Force by 5%," ''Arkansas Democrat-Gazette,'' August 30, 1999.
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| − | *"Acxiom Wins Contract Worth $200 Million From Trans Union," ''Wall Street Journal,'' July 29, 1992.
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| − | *"Acxiom's $2.25 Billion Buyout Falls Through," ''New York Times,'' October 2, 2007.
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| − | *"Acxiom's Antitakeover Plan," ''Wall Street Journal,'' January 30, 1998.
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| − | *Annie I. Antón, Qingfeng He, and David L. Baumer, "Inside JetBlue's Privacy Policy Violations," ''IEEE Security and Privacy,'' 2.6 (November-December 2004): 12-18.
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| − | *"Avaya Deal Reached," ''New York Times,'' June 5, 2007.
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| − | *Ian Ayres, ''Super Crunchers: Why Thinking-By-Numbers is the New Way to Be Smart'' (New York: Bantam Books, 2007), 134-135.
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| − | *Mike Barris and Alistair Barr, "Deals & Dealmakers: Acxiom Sale Unravels, in Sign of Times," ''Wall Street Journal,'' October 2, 2007.
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| − | *Valerie Bauerlein, "Acxiom Rejects $2 Billion Offer From ValueAct," ''Wall Street Journal,'' July 21, 2005.
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| − | *Barry Beck, "Ward Industries, Inc.: A Historical Study," ''Faulkner Facts and Fiddlings'' 16.4 (Winter 1974): 67-83.
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| − | *Richard Behar, "Never Heard of Acxiom? Chances Are It's Heard of You," ''Fortune'' 149.4 (February 23, 2004): 140-148.
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| − | *Dennis K. Berman, "Acxiom's Suitors May Drop Offer; ValueAct and Silver Lake Are Close to a Settlement That Wull Cancel the Deal," ''Wall Street Journal,'' October 1, 2007.
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| − | *Nina Bernstein, "Personal Files Via Computer Offer Money and Pose Threat," ''New York Times,'' June 12, 1997.
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| − | *"A Better Mousetrap," ''Retail Merchandiser'' 47.7 (September-October 2007): S6, S8.
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| − | *"A Bid for Software Vendor," ''New York Times,'' March 26, 2005.
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| − | *Susan Carey, "FTC Asked to Examine JetBlue Matter," ''Wall Street Journal,'' September 23, 2003.
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| − | *David Carnoy, "The Spoils of Success: Speed Racer," ''Success'' 44.5 (June 1997): 65-68.
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| − | *Ann Carrns, "Acxiom Defuses a Proxy Fight, Gives Investor Firm Board Seats," ''Wall Street Journal,'' August 8, 2006.
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| − | *Ann Carrns, "Acxiom Suitor Raises Stakes In Takeover Bid," ''Wall Street Journal,'' July 14, 2005.
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| − | *Ann Carrns, "Trial Highlights Vulnerability Of Databases," ''Wall Street Journal,'' August 3, 2005.
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| − | *Laura Clark, "Here's the Next Big Thing: Ads Tailored to You," ''Automotive News'' 82.6309 (May 26, 2008): 38B-38B.
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| − | *Philip B. Clark, "DMA Chair Vows B-to-B Inclusion," ''B to B,'' 85.11 (July 31, 2000): 20.
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| − | *Stephanie Clifford, "Your Online Clicks Have Value for Someone How Has Something to Sell," ''New York Times,'' March 26, 2009.
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| − | *"Computer-Services Concern Agrees to Buy DataQuick," ''Wall Street Journal,'' August 28, 1995.
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| − | *"Conway Event Has Many Architects," ''Fort Smith Times Record,'' June 19, 2008.
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| − | *Jeanne Cummings, "Clark Earned About $500,000 As Lobbyist For Arkansas Firm," ''Wall Street Journal,'' January 19, 2004.
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| − | *"Data Company Gets Buyout Bid," ''New York Times,'' May 17, 2007.
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| − | *"Data-Handling Firm Acxiom Agrees to $2.25 Billion Buyout," ''Wall Street Journal,'' May 17, 2007.
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| − | *Kevin J. Delaney and Emily Steel, "Firm Mines Offline Data to Target Online Ads," ''Wall Street Journal,'' October 17, 2007.
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| − | *Gail Dutton, "What Business are We In?" ''Management Review'' 86.8 (September 1, 1997): 54-57.
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| − | *Robert Evatt, "Large Corporation Begins with Small-Town Staff," ''Log Cabin Democrat,'' August 18, 2002.
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| − | *"Ex-Marketing Executive Convicted of Data Theft," ''New York Times,'' August 13, 2005.
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| − | *"Getting to Know You: Acxiom's People Understand the Customer's Customers," ''Chain Store Age'' 76.1 (January 2000): 11A.
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| − | *Lisa Girion, "When Pay Cuts Look Just Fine; Workers Are Breathing Sighs of Relief as Companies Try to Avoid Layoffs," ''Los Angeles Times,'' April 29, 2001.
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| − | *James Gordon, "Acxiom Transforms, Performs," ''Arkansas Business,'' December 25, 2006.
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| − | *Angela Gunn, "Acxiom Pitched Feds on Large-Scale Web-Surveillance Project; The Data Broker Wanted $500,000 a Year to Track 'Extreme' Sites, EPIC Says," ''Computerworld,'' February 2, 2006.
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| − | *John Hama, "Acxiom to Pay $625 Million for Chief Rival," ''Arkansas Business,'' June 1, 1998.
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| − | *Becky Harris, "Acxiom's John Meyer Divulges Trade Secret at Conway Rotary Club," ''Log Cabin Democrat,'' May 2, 2009.
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| − | *Evan Hendricks, "When Your Identity Is Their Commodity," ''The Washington Post,'' March 6, 2005.
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| − | *"HP and Others in Past," ''Log Cabin Democrat,'' June 22, 2008.
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| − | *Harold B. Johnson, "A History of Dave Ward and His Company," M.S.E. thesis, Arkansas State Teachers College, 1960.
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| − | *"Judge Dismisses Suit by JetBlue Passengers," ''Wall Street Journal,'' August 3, 2005.
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| − | *Carol Kroll, "Acxiom Wins Bidding for Digital Impact," ''B to B,'' 90.4 (April 4, 2005): 4.
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| − | *Carol Kroll, "Database Debate," ''B to B,'' 90.6 (May 2, 2005): 40, 50-51.
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| − | *Steven Lipin, "Acxiom Will Acquire May & Speh In $625 Million Stock Transaction," ''Wall Street Journal,'' May 27, 1998.
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| − | *Adam Liptak, "Expunged Criminal Records Live to Tell Tales," ''New York Times,'' October 17, 2006.
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| − | *Eric Lipton, "More Privacy Questions for Air Safety Agency," ''New York Times,'' June 16, 2005.
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| − | *Toby Manthey, "Maker of School Buses Lays Off 170 in Conway," ''Arkansas Democrat-Gazette,'' March 27, 2009.
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| − | *Toby Manthey, "Who are the Alltel, Acxiom Buyers?" ''Arkansas Democrat-Gazette,'' July 1, 2007.
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| − | *Rowena Mason, "A Wealth of Information at the Push of a Button; How Does Acxiom Know I'm Right-Handed and Own a Cat?" ''Daily Telegraph,'' April 28, 2009.
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| − | *Betsy McKay, "Snipermail Owner Is Found Guilty Of Acxiom Theft," ''Wall Street Journal,'' August 15, 2005.
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| − | *S. McKay, "The Evolution of Online Privacy, 2000-2003," ''Journal of Legal, Ethical and Regulatory Issues'' 6.2 (January 1, 2003): 3-22.
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| − | *Fleming Meeks, "Keep Your Eye on the Track," ''Forbes,'' 149.1 (January 6, 1992): 58-59.
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| − | *Andrew Moreau, "Acxiom, Polk Sign Alliance; Data Processing Deal to be Worth Millions," ''Arkansas Democrat-Gazette,'' October 5, 1995.
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| − | *Charles D. Morgan, "Culture Change/Culture Shock," ''Management Review,'' 87.10 (November 1998): 13.
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| − | *Gretchen Morgenson, "Gentlemen, Start Your Proxy Fight," ''New York Times,'' May 14, 2006.
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| − | *Michael Moss and Ford Fessenden, "America Under Surveillance: Privacy and Security; New Tools for Domestic Spying, and Qualms," ''New York Times,'' December 10, 2002.
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| − | *Janet Novack, "The Data Miners," ''Forbes'' 157.3 (February 12, 1996): 96-97.
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| − | *Janet Novack, "Last Bastion Falls," ''Forbes,'' 157.6 (March 25, 1996): 38.
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| − | *Robert O'Harrow Jr., "Advertiser Charged in Massive Database Theft," ''The Washington Post,'' July 22, 2004.
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| − | *Robert O'Harrow Jr., "Clark Worked For Ark. Data Firm; Acxiom Role Part of Surveillance Debate," ''The Washington Post,'' September 27, 2003.
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| − | *Robert O'Harrow Jr., "Data Firms Getting Too Personal?" ''Washington Post,'' March 8, 1998.
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| − | *Sara Olberding, "What Makes Acxiom Corporation Such a Success?" ''Journal for Quality and Participation'' 20.5 (November-December 1997): 46-48.
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| − | *Barbara I. Pardue, "Arkansas' Economic Development: Past, present, future," ''Arkansas Business and Economic Review'' 31.3 (October 1, 1998): 9.
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| − | *Jon Parham, "Did Short Sellers Help Push Down Acxiom Stock?" ''Arkansas Business,'' September 6, 1999.
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| − | *Jon Parham, "Record Revenues Fail to Deter Acxiom Suits," ''Arkansas Business,'' January 31, 2000.
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| − | *Jon Parham, "Technology Timeline," ''Arkansas Business,'' December 27, 1999.
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| − | *Don Phillips, "JetBlue Apologizes for Use of Passenger Records," ''Washington Post,'' September 20, 2003.
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| − | *Jack W. Plunkett, ''Almanac of American Employers'' (Plunkett Research, Ltd., 2007), n.p.
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| − | *Dan Power, "Filling in the Gaps: Determine the Precise Need for Third-Party Data to Maximize its use in MDM," ''Information Management'' 19.3 (April 1, 2009): 33.
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| − | *Mary K. Pratt, "Case Study: Acxiom Corp. Homegrown Grid," ''Computerworld'' 39.32 (August 8, 2005).
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| − | *"ProCD, Inc. Acquired by the Acxiom Corporation," ''Information Today,'' (May 1996): 39.
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| − | *''Protecting Consumers' Data from Security Breaches,'' Statement of Jennifer Barrett Chief Privacy Officer, Acxiom Corporation, Committee on House Energy and Commerce Subcommittee on Commerce, Trade, and Consumer Protection, May 11, 2005.
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| − | *Catherine Reagor, "Arkansas-Based Acxiom Corp. Acquires Phoenix-Based Computer Graphics Inc.," ''Knight-Ridder/Tribune Business News,'' June 18, 1999.
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| − | *David Reed, "Direct Route to Primary Target," ''Marketing Week'' 30.43 (October 25, 2007): 37.
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| − | *Natalie L. Regoli, "Indecent Exposures in an Electronic Regime," ''Federal Communications Law Journal'' 54.2 (March 1, 2002): 365-385.
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| − | *Gary Rivlin, "Keeping Your Enemies Close," ''New York Times,'' November 12, 2006.
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| − | *"SAN Solution Secures Customer Data," ''Communications News'' 39.12 (December 2002): 38.
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| − | *Sara Schaefer, "Clark's Business Roles Provoke Criticism in Presidential Bid," ''Wall Street Journal,'' September 29, 2003.
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| − | *Jacob M. Schlesinger, Sara Schaefer, and Greg Hitt, "Pentagon Ties Boost Clark's Business; Retired General Helps Firms Navigate Homeland Security and Defense-Procurement Maze," ''Wall Street Journal,'' September 18, 2003.
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| − | *Katharine Q. Seelye, "Clark Puts Clinton Veterans in High Posts," ''New York Times,'' October 11, 2003.
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| − | *Katharine Q. Seelye, "A Plan for Database Privacy, But Public Has to Ask for It," ''New York Times,'' December 18, 1997.
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| − | *Philip Shenon, "Airline Gave Defense Firm Passenger Files," ''New York Times,'' September 20, 2003.
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| − | *"Sixth Annual Arkansas Business Hall of Fame Honors," ''Northwest Arkansas Business Journal,'' 2004 supplement.
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| − | *Andrew Ross Sorkin, "Acxiom Shows Breaking Up Is Costly," ''New York Times,'' October 10, 2007.
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| − | *Andrew Ross Sorkin, "After the Party," ''New York Times,'' October 3, 2007.
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| − | *Susan Stellin, "Lessons in Spam: A Nordstrom E-Mail Goes Astray," ''New York Times,'' October 20, 2000.
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| − | *Louise Story, "F.T.C. to Review Online Ads and Privacy," ''New York Times,'' November 1, 2007.
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| − | *Rachel L. Swarns and Rick Lyman, "Democrats Discuss Programs But Leave Time for Bickering," ''New York Times,'' September 29, 2003.
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| − | *Nikki Swartz, "U.S. to Start Airline Background Checks," ''Information Management Journal'' 38.2 (March 1, 2004): 18.
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| − | *Chip Taulbee, "Acxiom Corp. Returns to Its Political Roots," ''Northwest Arkansas Business Journal'' 8.13 (September 13, 2004): 46-47.
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| − | *"There Goes the Neighborhood," ''American Demographics'' 26 (September 2, 2004): D33.
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| − | *Patrick Thibodeau, "Software Licensing Emerges as Grid Obstacle," ''Computerworld'' 38.22 (May 31, 2004): 1-49.
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| − | *Doug Thompson, "To Expand Market Slice, Acxiom Sells ProCD Data," ''Arkansas Democrat-Gazette,'' September 10, 1997.
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| − | *"Under Lock and Key," ''Chain Store Age'' 76.1 (January 2000): 10A.
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| − | *United States House of Representatives, Committee on Financial Services, Subcommittee on Financial Institutions and Consumer Credit, 108th Congress, 1st Session, Hearing on "Fair Credit Reporting Act: How it Functions for Consumers and the Economy," Testimony of Tim Spainhour, June 4, 2003.
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| − | *"ValueAct Increases Its Offer for Acxiom," ''New York Times,'' October 25, 2005.
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| − | *Matthew L. Wald, "U.S. Calls Release of JetBlue Data Improper," ''New York Times,'' February 21, 2004.
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| − | *Jamie Walden, "New Acxiom CEO Seeks To Bring Focus to Firm," ''Arkansas Business,'' July 21, 2008.
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| − | *George Waldon, "Acxiom's Turnaround: Will It Continue?" ''Arkansas Business,'' November 16, 1992.
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| − | *Wythe Walker Jr. "Acxiom's Growing Pains," ''Arkansas Business,'' February 4, 1991.
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| − | *Leslie Wayne, "After Retirement, Clark Has Forged a Lucrative Career," ''New York Times,'' November 10, 2003.
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| − | *Rick Whiting, "Acxiom's Cult Of Personality: Charles Morgan, Company Leader," ''InformationWeek,'' October 25, 2004.
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| − | *Jason Wiest, "Ex-Acxiom CEO Touts Oil Plans," ''Fort Smith Times Record,'' August 6, 2008.
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| − | *Jason Wiest, "Morgan Relinquishes Duties at Acxiom," ''Fort Smith Times Record,'' November 14, 2007.
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| − | *Keith J. Winstein, "New Passenger Screening Plan Prompts Concern Over Privacy," ''Wall Street Journal,'' June 16, 2005.
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| − | *Sheila Yount, "Acxiom, the Once and Future Data Pioneer," ''Arkansas Democrat-Gazette,'' June 21, 1998.
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| − | *Tom Zeller, "Breach Points Up Flaws in Privacy Laws," ''New York Times,'' February 24, 2005.
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| − | *Natalie Zmuda, "Painting a Picture of Purple Voters," ''Advertising Age,'' 79.34 (September 15, 2008): 12.
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| | ==External links== | | ==External links== |
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| − | *[http://www.acxiom.com/ Acxiom homepage]
| + | http://www.acxiom.com/ |
| − | *[http://www.msnbc.msn.com/id/6510524/ MSNBC - Office memo: Don't bring guns to work]
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| − | [[Category:Technology]]
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| − | [[Category:Software]]
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